15.Jul.2010 Summary of Old Spice Genius
This is a great article summarizing the how and why the Old Spice viral marketing campaign has been such a tremendous success: 1. cheap // 2. quick // 3. funny // 4. personalized
07.Apr.2010 50 Years of Docs
Getting my first pair of Dr Martens was like receiving my first communion (during my hey-day I think I had upwards of six pairs, in different colors and styles – in fact, I still have my first pair and refuse to part with them). So of course, I love their 50 Year Anniversary Campaign – [...]
19.Mar.2010 The New Dork
THE NEW DORK – Entrepreneur State of Mind (Jay-Z ft Alicia Keys Spoof) | grasshopper.com Got this from @Tpapi – love it.