12.Jul.2010 Are Logos Dead?
A provocative post from Black Coffee: Logos are Dead? My response to the debate is below. Appreciate all the back and forth – @bhars – hoping you have something to offer as your logo king. “One thing that struck me -I think via @edwardboches — was the word BADGE. As we move further and further [...]
03.Jun.2010 Meet Leroy Stick
Meet Leroy Stick – the man behind @BPGlobalPR. His press release is a lot of brilliant – and a reflection on how important social media is for our culture: “So what is the point of all this? The point is, FORGET YOUR BRAND. You don’t own it because it is literally nothing. You can spend [...]
18.May.2010 Brand Values
This terrific post from my friends over at Black Coffee is definitely worth a read. We have definitely become a culture who takes its identity from the brands we consume. This is a little troubling, but it is the case. If I say to you “Apple, NPR, Banana Republic, HBO, Starbucks” you’d have a pretty [...]
05.May.2010 On Death and Dying: the five stages of post digital grief
“I think the problem lies in the fact that the great concept traditionalists are looking for is no longer a smart headline. It’s not a visual solution. Frankly, it’s not a message at all. The great concept is now an experience.” – Mark Fairbanks Read More >>
11.Mar.2010 What does it take?
Last night I gave a presentation to the UMass Marketing Club in Amherst. I felt a little silly just doling out my words of wisdom…so I decided to rope in my colleagues at Jack for help. Here’s what they had to say…(forgive the audio this was guerilla Q&A)